1. Explain what you do and where you work
List your specialties, audience and actual service area. An engineer might separate design, inspections and technical reports. An architect might organize work by project type. Use words prospective clients recognize.
2. Show experience with context
Choose approved projects and images, explain your contribution and include credits where necessary. If you do not yet have a large portfolio, present your qualifications, services and process. There is no need to fill space with experience you do not have.
3. Prepare your professional address
Your own domain gives your website an address connected to your identity and lets you use email such as [email protected]. Check availability, ownership, renewal and costs. Agree who manages access and renewal dates.
4. Make contact straightforward
Make WhatsApp and email easy to find. A service-specific opening message can help visitors explain what they need. Review numbers, addresses and links on mobile before launch.
5. Treat SEO as part of the content
Each page should have a purpose: explain a service, present a project or answer a question. Titles, descriptions, links and location information should reflect what you really offer. No technical setting guarantees a first-place search ranking.
6. Agree on care after launch
Hosting, domain, email, availability and updates need clear owners. Search Console helps track search presence; Core Web Vitals assessments inform work on loading, responsiveness and visual stability. Define which reviews and changes belong in ongoing care.
What to bring to the first conversation
Bring your service list, service area, presentation references and available materials. Tell us whether you already have a domain, email or website. The proposal should explain creation, ongoing care, third-party costs and responsibilities.